ABOUT ME Dana is an Instructional Designer and communications liaison for the Curriculum Team at NDTC. A jack-of-all trades in the world of copy, she has vast experience developing and managing content for diverse audiences and platforms. Dana works with experts and leaders in political communications to create curriculum for NDTC’s Online Academy and Staff Academy. Dana holds a BA in English and Creative Writing from The University of Kansas and an MA in Victorian Literature from Exeter University, UK. She spent over a decade in publishing before moving to a career in instructional design and content development for industry leaders.
INSTRUCTIONAL DESIGNER | National Democratic Training Committee November 2019-Present Dana is an Instructional Designer and communications liaison for the Curriculum Team at NDTC. Dana works with experts and leaders in political communications to create curriculum for NDTC’s Online Academy and Staff Academy.
SENIOR CONTENT DEVELOPER | NIIT Sept 2015-November 2019 Managed the creation of print and web-based content for learning development at GE and USAA.
FREELANCE EDITOR AND COPYWRITER January 2015-Current Follett School Solutions(2019 to present)– I work with the marketing communications team to provide copy for ads, brochures, catalogs, landing pages, marketing emails, newsletters, product pages, and promotional videos.
Miriam Carey Content Marketing(2016 to present)- I work with Miriam Carey as a proofreader and content specialist to develop marketing campaigns for tech firms, manufacturers, and financial services.
eContext (2016- 2019)– I worked with the marketing department to edit and punch-up text for white papers, client-facing materials, and websites.
Quarto Group(2015-2018)- I proofread books in various stages of development while also working as a project editor for individual titles. As a project editor, I received initial materials from authors and artists, and prepared materials for the design team before seeing each book through the production process.
ACQUISITIONS EDITOR | SOURCEBOOKS January 2013 to December 2014 As an acquisitions editor at Sourcebooks I acquired and developed content for the gift and calendar markets, creating a diverse list of products for customers such as Urban Outfitters, Cracker Barrel, Francesca’s, and Go! Calendars. I managed the launch and re-branding of Anne Geddes with five new titles to anchor Sourcebooks Baby. Working closely with Anne Geddes and her team, we developed successful branding for adult and children’s titles, moving over 20,000 copies in their first year.
EDITOR | PUBLICATIONS INTERNATIONAL May 2007 to November 2012 At Publications International, I produced children’s books, educational materials, and gift products while managing titles from concept to publication.
ASSISTANT EDITOR | ALBERT WHITMAN & COMPANY August 2005 to May 2007 As an assistant editor, I contributed to the production of 30 titles per year for trade and library publications.
ASSISTANT EDITOR AND DESIGNER | REDAN PUBLISHING January 2004 to March 2005 As part of the American team at Redan Publishing, I created content, Americanized existing content, and provided layout assistance for a line of licensed children’s magazines.